Amazon promotion ROI tool
Estimate whether Amazon coupons will create profitable incremental demand after discount cost, fees, ads, and order lift assumptions.
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Use coupon ROI modelling to decide when a coupon supports conversion, rank, and revenue without quietly destroying contribution margin.
Estimate incremental orders from coupon visibility.
Calculate seller-funded coupon cost before campaign launch.
Compare coupon lift against contribution and ad spend.
Decide which SKUs can sustain Amazon coupon promotions.
Incremental orders
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Expected additional orders from coupon visibility
Coupon cost
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Estimated total customer discount funded by seller
Incremental revenue
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Revenue from lift orders before costs
Post-coupon contribution
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Total contribution after coupon cost
Coupons should be judged by contribution and rank lift, not only order volume.
If coupon cost consumes contribution, reduce discount depth or run coupons only on high-margin SKUs.
Book a free audit and our Amazon growth team will review your coupon strategy, PPC efficiency, margin, and promotional calendar.
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