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Complete guide to setting up a Shopify store in India. Covers store setup, payment gateways, shipping integration, marketing, and scaling your D2C brand.
🎯 TL;DR
Shopify India plans start at ₹1,994/month. Set up: choose plan → add products → configure Razorpay/PayU payments → integrate Shiprocket for logistics → launch marketing. Best for D2C brands wanting full control. For marketplace selling, use Amazon or Flipkart instead.
Shopify powers 4.8M+ stores globally. For Indian D2C brands, it offers:
| Plan | Price | Best For |
|---|---|---|
| Basic | ₹1,994/month | New businesses, testing products |
| Shopify | ₹5,594/month | Growing businesses, 5+ staff |
| Advanced | ₹22,680/month | Scaling brands, advanced reports |
| Factor | Shopify | Amazon/Flipkart |
|---|---|---|
| Traffic | You drive it | Built-in millions |
| Margins | Higher (no commission) | Lower (5-25% commission) |
| Brand Control | Full | Limited |
| Customer Data | You own it | Platform owns it |
Pro tip: Most successful Indian brands sell on BOTH — Shopify for D2C + marketplaces for reach. Read our marketplace brand agency services.
Yes, if you're building a brand. For pure reselling, Meesho (zero cost) or Amazon (built-in traffic) are better starting points.
Yes, Shopify doesn't require GST. But GST is legally mandatory if turnover exceeds ₹20 lakh.
We help brands sell across Shopify, Amazon, Flipkart, and 15+ marketplaces.
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