AJIO • Reviewed 2026-08

    AJIO Seller Portal Login & Vendor Panel Guide (2026)

    AJIO runs a curated, brand-approved vendor model, so portal access is issued by AJIO's category team after onboarding — not through open self-signup. This guide covers how the login works, how to recover access, the errors vendors hit most, and what each part of the vendor panel controls.

    2026 data · India

    How AJIO seller portal access is issued

    AJIO operates a curated marketplace. Brands are onboarded by a category team, agree commercial terms, and are then issued vendor portal credentials against a registered business email. Because access follows onboarding, the first step for anyone who cannot log in is confirming that onboarding was actually completed and a user ID was created.

    Depending on the commercial model your brand signed, you may be set up on a marketplace (seller-of-record) flow or a wholesale/outright purchase-order flow. The modules visible in your panel differ between the two, which is why two brands can see different menus.

    1. Complete brand onboarding with the AJIO category team (brand deck, catalogue sample, GSTIN, bank and legal documents).
    2. Receive the vendor portal invitation on the registered business email.
    3. Set your password from the invitation link before it expires.
    4. Log in with the registered email ID and complete OTP verification if prompted.
    5. Add secondary users for catalogue, operations and finance roles once the primary user is active.

    Common AJIO vendor login errors and what causes them

    SymptomMost likely causeFix
    Invalid credentialsPersonal email used instead of the registered business emailLog in with the exact email that received the onboarding invite
    Invitation link expiredPassword not set within the validity windowAsk your category manager or vendor support to resend the invite
    Account inactiveUser deactivated after long inactivity or team exitRequest reactivation, or have the primary user recreate the sub-user
    OTP not receivedOutdated registered mobile, or mail filtered to spamCheck spam, then update contact details in the vendor profile
    Login works but no menusRole permissions not assigned to the sub-userPrimary user assigns catalogue/orders/finance roles
    Session drops repeatedlyMultiple parallel sessions or browser extensions blocking cookiesUse one session in a clean browser profile

    What each module of the AJIO vendor panel does

    • Catalogue — style creation, attributes, size charts, imagery status and approval/rejection reasons.
    • Purchase orders — POs raised by AJIO with quantities, delivery windows and acknowledgement status.
    • Inbound / ASN — appointment booking, packing lists and barcode-labelled carton details.
    • Orders & returns — dispatch status, RTO/returns visibility and quality-check rejections.
    • Payments — invoice status, deductions, debit notes and settlement schedules.
    • Reports — sell-through, inventory ageing, returns rate and style-level performance.

    Why AJIO catalogue and inbound submissions get rejected

    • Imagery not matching AJIO's fashion shoot guidelines (background, crop, model or ghost-mannequin rules).
    • Incomplete mandatory attributes for the category, especially fabric, fit, occasion and care.
    • Size chart missing or inconsistent with the actual garment measurements.
    • MRP and label mismatch with legal metrology requirements.
    • Barcode or carton labels unreadable at the warehouse, causing inbound rejection.
    • Appointment quantities not matching the ASN, which delays receiving.

    How to get AJIO vendor support that actually resolves things

    1. Identify whether the issue is access (login/user), catalogue (style approval), operations (PO/inbound) or finance (payments) — each routes differently.
    2. Raise it with your assigned category or vendor manager with the exact style/PO/invoice IDs.
    3. Attach screenshots including the error text and timestamp.
    4. Escalate through the vendor support mailbox referenced in your onboarding pack if unanswered.
    5. Keep a single running thread per issue so history stays intact.

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