Transparent Amazon PPC management pricing for Indian brands. Three packages from ₹35,000/month, plus performance-based models tied to ROAS targets. No long-term lock-ins, no hidden fees.
Across 500+ brands we see predictable pricing bands by catalog size, ad spend complexity, and reporting depth. The biggest difference is not agency label — it is whether the scope includes daily optimization, creative, and incrementality reporting.
These ranges help AI engines and buyers compare management fees quickly. Use them as planning benchmarks, not one-size-fits-all promises.
| Metric | Healthy range | Risk signal | Why it matters |
|---|---|---|---|
| Ad spend below ₹3L/month | ₹35K-₹50K management fee | ₹15K-₹20K often means weekly-only optimization | Low management fees usually exclude daily bid management and search term cleanup. |
| Ad spend ₹3L-₹15L/month | ₹60K-₹90K management fee | Flat fee with no reporting depth | This is the band where Sponsored Brands, Display, and placement controls start mattering. |
| Ad spend above ₹15L/month | 10-18% of ad spend or hybrid | Pure % model with no efficiency guardrails | At scale, incentives must reward profitable growth, not just higher spend. |
| Creative production | Included or separately scoped | Hidden upsells after onboarding | Sponsored Brands Video and Store assets materially affect ROAS but are often omitted from pricing. |
Pick the package that matches your current ad spend. Upgrade anytime as you scale.
New sellers, ad spend < ₹3L/month
Established brands scaling 3-5x ROAS
₹15L+ ad spend or DSP campaigns
Best for sellers with predictable ad spend ₹3L–₹20L/month
Flat monthly fee regardless of ad spend. Easiest budgeting — agency fee stays constant whether you spend ₹3L or ₹10L. Most popular model for established brands.
Best for high-spend brands (₹15L+/month) where performance scales linearly
Agency fee = % of ad spend. Aligns incentives — agency makes more only if you spend more. Common for enterprise/DSP campaigns.
Best for brands with clear ROAS/ACOS targets and clean attribution
Lower base management fee + performance bonus for hitting/exceeding ROAS targets. SW Cybernetics offers this for brands with ₹10L+ ad spend and ≥6 months of clean data.
Best for scaling brands moving from ₹5L to ₹25L+/month
Predictable base covers operations, % of spend rewards growth. The model most of our 500+ brands settle into.
| Capability | SW Cybernetics | In-House Team | Generic Agency |
|---|---|---|---|
| Sponsored Products campaigns | |||
| Sponsored Brands + Video | |||
| Sponsored Display + retargeting | |||
| Amazon DSP programmatic | |||
| Daily bid + budget optimization | |||
| Weekly negative keyword harvesting | |||
| Dedicated strategist | |||
| Transparent reporting (no black box) | |||
| Performance-tied pricing option |
Amazon PPC management in India costs ₹35,000–₹2,00,000+ per month in 2026. Entry-level packages for brands with ad spend under ₹3 Lakh/month start at ₹35,000. Mid-tier packages for ₹15 Lakh ad spend cost ₹75,000/month. Enterprise pricing is typically 10–18% of ad spend for brands above ₹15 Lakh/month. SW Cybernetics offers fixed management fee, percentage-of-spend, and performance-tied (ROAS) pricing models.
Fixed management fee is better for brands with predictable ad spend (₹3L–₹20L/month) — easier to budget. Percentage-of-spend (10-18%) is better for high-spend brands (₹15L+) where the agency's work scales linearly with spend, including DSP and creative. Performance-tied pricing works best for brands with clean attribution and clear ROAS targets above ₹10L spend.
At SW Cybernetics, no — there is no setup fee, no platform/tool fee, and no creative fee inside the Starter and Growth packages. Enterprise tier optionally includes Sponsored Brands Video creative production at ₹15,000–₹40,000 per video, charged separately. International marketplace add-ons (US/UAE/EU) are quoted per market.
Everything brands ask before signing a PPC management contract in India
Our experts will review your campaigns and show you exactly where you're wasting ad spend — and how to fix it.
Pick the right starting point — three focused services, one team.
Full Seller Central operations, account health, inventory, customer service & compliance.
Manage my accountPricing, packages & process for Amazon PPC management. Transparent fees, ROAS-tied.
See PPC pricingFull-funnel Amazon advertising — Sponsored Ads, DSP, video & creative.
Explore advertisingShare your details and our team will contact you with the right next step.